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020 _a9781138493810
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_d staff
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_d staff
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082 _a324.73
_bLEE [Shelf 3 ]
100 _aLees-Marshment, Jennifer.
245 _aPolitical marketing :
_bprinciples and applications /
_cJennifer Lees-Marshment.
250 _aSecond edition.
264 _aMilton Park, Abingdon, Oxon ;
_aNew York :
_bRoutledge,
_c2014.
300 _axiv, 273 pages :
_billustrations ;
_c26 cm
504 _aIncludes bibliographical references and index.
650 _aCampaign management.
650 _aPolitical campaigns.
650 _aMarketing
_x Political aspects.
991 _aVIRTUA
991 _aVTLSSORT0080*0200*0820*1000*2450*2500*2640*3000*5040*6500*6501*6502*9992
909 _a5903
999 _c5316
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