000			02770cam a22002898i 4500
005			20260112063328.0
010			_a2017-013509
020			_a9781422103326
039			_a202110251426 _bstaff _c201810311239 _d staff _c201711271614 _d staff _c201711271557 _d staff _y 201711271554 _z staff
082			_a658.4/013 _bDAV [ Shelf 52 ]
100			_aDavenport, Thomas H.
245			_aCompeting on analytics : _bthe new science of winning / _cby Thomas H. Davenport and Jeanne G. Harris.
250			_aUpdated, with a new introduction.
263			_a1709
264			_aBoston, Massachusetts : _bHarvard Business Review Press, _c[2017]
300			_apages cm
505			_aPart I. The nature of analytical competition: The nature of analytical competition -- What makes an analytical competitor? -- Analytics and business performance -- Competing on analytics with internal processes -- Competing on analytics with external processes -- Part II. Building an analytical capability: A roadmap to enhanced analytical capabilities -- Managing analytical people -- The architectures of analytics and big data -- The future of analytical competition.
520			_aLeading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing supply chains and pricing, and leveraging the true drivers of financial performance. The secret weapon? Analytics--sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy leaders and powerful information technology. In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry. They show how organizations as diverse as Procter & Gamble, Capital One, CEMEX, and the Boston Red Sox are using these tools to outperform rivals, by applying analytics to finance, manufacturing, R&D, HR, and with customers and suppliers. Presenting a practical framework of the five stages of analytical competition, this book provides managers with the roadmap for becoming an analytical competitor.-- _cProvided by publisher
650			_aBusiness intelligence.
650			_aData mining.
650			_aCompetition.
700			_aHarris, Jeanne G., _e author.
775	0	8	_i Revision of: _aDavenport, Thomas H., 1954- _t Competing on analytics. _d Boston, Mass. : Harvard Business School Press, �2007 _z 9781422103326 _w (DLC) 2006035422 _w (OCoLC)74649067
991			_aVIRTUA
991			_aVTLSSORT0080*0100*0200*0820*1000*2450*2500*2630*2640*3000*5050*5200*6500*6501*6502*7000*7750*9992
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