000			01580cam a2200277 a 4500
005			20260112063324.0
010			_a2009-007185
015			_aGBA959790 _2 bnb
016			_a015292089 _2 Uk
020			_a9781422126691 (hardcover : alk. paper)
039			_a202110251658 _bstaff _c201510121435 _d staff _c201508181251 _d staff _y 201508181250 _z staff
082			_a658.401 _bMUL [Shelf No. 51 ]
100			_aMullins, John W. _q (John Walker)
245			_aGetting to plan B : _bbreaking through to a better business model / _cJohn Mullins, Randy Komisar.
260			_aBoston, Mass. : _bHarvard Business Press, _cc2009.
300			_axiii, 249 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index.
505			_aDon't reinvent the wheel, make it better : assembling analogs, antilogs, and leaps of faith to get to plan B -- Guiding your flight progress : the power of dashboards -- Air, food, and water : your revenue model -- Avoiding rocks and hard places : your gross margin model -- Trimming the fat : your operating model -- Cash is king : your working capital model -- It takes money to make money : your investment model -- Can you balance a one-legged stool? : multidimensional business models -- Getting started on discovering your plan B.
650			_aBusiness planning.
650			_aNew business enterprises.
650			_aEntrepreneurship.
700			_aKomisar, Randy, _d 1954-
991			_aVIRTUA40
991			_aVTLSSORT0080*0100*0150*0160*0200*0820*1000*2450*2600*3000*5040*5050*6500*6501*6502*7000*9992
909			_a5433
999			_c4893 _d4893