000 02804cam a2200277 i 4500
005 20260112063322.0
010 _a2014-007690
020 _a97812655214 6 (hardback)
039 _a202110251423
_bstaff
_c201508172057
_d staff
_c201505191607
_d staff
_y 201505191605
_z staff
082 _a658.4013
_bSTU [ Shelf 52 ]
100 _aStubbs, Evan.
245 _aBig data, big innovation :
_benabling competitive differentiation through business analytics /
_cEvan Stubbs.
264 _aHoboken, New Jersey :
_bWiley
_c[2014]
300 _axvii, 232 pages :
_billustrations ;
_c24 cm.
490 _aWiley & SAS business series.
520 _a"A practical guide to leveraging your data to spur innovation and growth. Your business generates reams of data, but what do you do with it? Reporting is only the beginning. Your data holds the key to innovation and growth - you just need the proper analytics. In Big Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics, author Evan Stubbs explores the potential gold hiding in your un-mined data. As Chief Analytics Officer for SAS Australia/New Zealand, Stubbs brings an industry insider's perspective to guide you through pattern recognition, analysis, and implementation.Big Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics details a groundbreaking approach to ensuring your company's upward trajectory. Use this guide to leverage your customer information, financial reports, performance metrics, and more to build a rock-solid foundation for future growth. Build an effective analytics team, and empower them with the right tools Learn how big data drives both evolutionary and revolutionary innovation, and who should be responsible Identify data collection and analysis opportunities and implement action plans Design the platform that suits your company's current and future needs Quantify performance with statistics, programming, and research for a more complete picture of operations Effective management means combining data, people, and analytics to create a synergistic force for innovation and growth. If you want your company to move forward with confidence, Big Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics can show you how to use what you already have and acquire what you need to succeed"--
_cProvided by publisher.
650 _aBusiness planning.
650 _aStrategic planning.
650 _aBig data.
650 _aDecision making
_x Statistical methods.
650 _aIndustrial management
_x Statistical methods.
650 _aBUSINESS & ECONOMICS / General.
_2 bisacsh
991 _aVIRTUA40
991 _aVTLSSORT0080*0100*0200*0820*1000*2450*2640*3000*4900*5200*6500*6501*6502*6503*6504*6505*9992
909 _a5320
999 _c4781
_d4781