| 000 | 00940cam a2200241 a 4500 | ||
|---|---|---|---|
| 005 | 20260112063321.0 | ||
| 020 | _a9780199260003 | ||
| 039 |
_a202110071239 _bstaff _c202011121009 _d staff _c201504170941 _d staff _c201504170941 _d staff _y 201504161106 _z staff |
||
| 082 |
_a658.827 _bELL _b[ Shelf 69 ] |
||
| 100 | _aElliott, Richard H. | ||
| 245 |
_aStrategic brand management / _cRichard Elliott, Larry Percy. |
||
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2007. |
||
| 300 |
_axiv, 265 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | _aProduct management. | ||
| 650 | _aStrategic planning. | ||
| 700 | _aPercy, Larry. | ||
| 906 |
_a7 _bcbc _corignew _d 1 _e ecip _f 20 _g y-gencatlg |
||
| 925 |
_aacquire _b1 shelf copies _x policy default |
||
| 991 | _aVIRTUA | ||
| 991 | _aVTLSSORT0080*0200*0820*1000*2450*2600*3000*5040*6500*6501*7000*9060*9250*9992 | ||
| 909 | _a5234 | ||
| 999 |
_c4695 _d4695 |
||