000 00909nam a2200205 a 4500
005 20260112063313.0
039 _a201304231238
_bstaff
_c201304231236
_d staff
_y 201304191233
_z staff
082 _a338.10954
100 _aBrahma,
_bDebasish (2011PGP008)
245 _aUnderstanding rural consumers to devise an approach to gather consumer insights that feeds into brands rural marketing strategy /
_cDebasish Brahma
260 _aShillong:
_bRajiv Gandhi Indian Institute of Management
_c2012
300 _a49p.:
_bill.figure, tables;
_c29cm.
490 _aSummer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013)
650 _aRural development
650 _aRural consumers
650 _aMarketing
991 _aVIRTUA40
991 _aVTLSSORT0080*0820*1000*2450*2600*3000*4900*6500*6501*6502*9992
909 _a4601
999 _c4084
_d4084