000 01037cam a22002654a 4500
005 20260112063312.0
010 _a2005-047639
020 _a0131465600
039 _a202110081607
_bstaff
_c201301210533
_d staff
_c201212050542
_d staff
_c201212050414
_d staff
_y 201212050411
_z staff
050 _aHF5823
_b.W455 2006
082 _a659.1
_bWEL [ Shelf 72 ]
100 _aWells, William,
_d 1926-
245 _aAdvertising :
_bprinciples & practice /
_cWilliam Wells, Sandra Moriarty, John Burnett.
246 _aAdvertising : principles and practice
250 _a7th ed.
260 _aUpper Saddle River, N.J. :
_bPearson/Prentice Hall,
_cc2006.
300 _axxxi, 592 p. ;
_bcol. ill. ;
_c29 cm.
504 _aIncludes bibliographical references (p. 575-580) and index.
650 _aAdvertising.
700 _aBurnett, John,
_d 1944-
700 _aMoriarty, Sandra E.
_q (Sandra Ernst)
991 _aVIRTUA
991 _aVTLSSORT0080*0100*0200*0500*0820*1000*2450*2460*2500*2600*3000*5040*6500*7000*7001*9992
909 _a4552
999 _c4036
_d4036