000 01036nam a2200253 a 4500
005 20260112063223.0
020 _a0750655011 (alk. paper)
020 _a8131207609
039 _a202110081613
_bstaff
_c201301210532
_d staff
_c201212050540
_d staff
_c201105100254
_d staff
_y 200907280119
_z staff
050 _a659.1
_bBUT
082 _a659.1
_bBUT [ Shelf 72 ]
245 _aAdvalue :
_btwenty ways advertising works for business /
_cedited by Leslie Butterfield.
260 _aBoston, MA :
_bButterworth-Heinemann,
_c2003.
300 _a224 p. ;
_c22 cm.
500 _a"Published in association with the Institute of Practitioners in Advertising."
504 _aIncludes bibliographical references and index.
650 _aAdvertising
_x Brand name products.
650 _aBrand name products.
700 _aButterfield, Leslie,
_d 1952-
710 _aInstitute of Practitioners in Advertising.
991 _aVIRTUA40
991 _aVTLSSORT0080*0200*0201*0500*0820*2450*2600*3000*5000*5040*6500*6501*7000*7100*9992
909 _a369
999 _c362
_d362