| 000 | 01066nam a2200205 a 4500 | ||
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| 005 | 20260112063304.0 | ||
| 039 |
_a201107070121 _bstaff _c201105160258 _d staff _y 201105020335 _z staff |
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| 082 | _a658.8 | ||
| 100 | _aPandit, Priyanka (2009PGP042) | ||
| 245 |
_aStudy of the 'XTRA' branding initiatives undertaken by Indian Oil Corporation Ltd.& their inpact on the consumer behaviour in Kolkata Metropolitan Area, and recommendations to improve market share in Retail Fuel. / _cPriyanka Pandit |
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| 260 |
_aShillong: _bRajiv Gandhi Indian Institute of Management, _c2010. |
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| 300 |
_a36p.: _bill.figure,tables; _c29cm. |
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| 490 | _aSummer Internship Report submitted in partial fulfillment of the requirements for the award of the post Graduate Diploma in Management (2009-2011) | ||
| 650 |
_aBranding(Marketing) _z India |
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| 650 | _aConsumer Behaviour | ||
| 856 |
_u http://10.10.1.6/summer_internship_2009_11/0009822.pdf _y Download PDf |
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| 991 | _aVIRTUA40 | ||
| 991 | _aVTLSSORT0080*0820*1000*2450*2600*3000*4900*6500*6501*8560*9992 | ||
| 909 | _a3852 | ||
| 999 |
_c3406 _d3406 |
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