| 000 | 01388cam a2200265 a 4500 | ||
|---|---|---|---|
| 005 | 20260112063301.0 | ||
| 020 | _a9781422166956 (alk. paper) | ||
| 039 |
_a202110251416 _bstaff _c201211210212 _d staff _c201211210211 _d staff _c201211210211 _d staff _y 201009140527 _z staff |
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| 082 |
_a658.4012091724 _bKHA [ Shelf 52 ] |
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| 100 | _aKhanna, Tarun. | ||
| 245 |
_aWinning in emerging markets : _ba road map for strategy and execution / _cKrishna G. Palepu, Tarun Khanna with Richard J. Bullock. |
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| 260 |
_aBoston, Mass. : _bHarvard Business Press, _cc2010. |
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| 300 |
_axii, 247 p. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references (p. 217-230) and index. | ||
| 505 | _aIntroduction -- The nature of institutional voids in emerging markets -- Spotting and responding to institutional voids -- Exploiting institutional voids as business opportunities -- Multinationals in emerging markets -- Emerging giants : competing at home -- Emerging giants : going global -- The emerging arena. | ||
| 650 | _aCommerce. | ||
| 650 | _aInternational business enterprises. | ||
| 650 |
_aGlobalization _x Economic aspects. |
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| 650 |
_aMarketing _x Management. |
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| 700 |
_aPalepu, Krishna G., _d 1954- |
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| 700 | _aBullock, Richard J. | ||
| 991 | _aVIRTUA | ||
| 991 | _aVTLSSORT0080*0200*0820*1000*2450*2600*3000*5040*5050*6500*6501*6502*6503*7000*7001*9992 | ||
| 909 | _a3594 | ||
| 999 |
_c3184 _d3184 |
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