000 00884nam a2200229 a 4500
005 20260112063257.0
020 _a9780470505748
039 _a202110121638
_bstaff
_c202010091027
_d staff
_c202010091026
_d staff
_c201302141628
_d staff
_y 201006170105
_z staff
082 _a658.804
_bKOT [ Shelf 80 ]
100 _aKotabe, Masaaki.
245 _aGlobal marketing management /
_cMasaaki Kotabe & Kristiaan Helsen.
250 _a5th ed.
260 _aHoboken, NJ :
_bWiley,
_cc2008.
300 _axxiii, 717p.
_bill. (some col.), col. maps ;
_c28 cm.
504 _aIncludes bibliographical references and index.
650 _aExport marketing
_x Management.
650 _aInternational business enterprises
_x Management.
700 _aHelsen, Kristiaan.
991 _aVIRTUA40
991 _aVTLSSORT0080*0200*0820*1000*2450*2500*2600*3000*5040*6500*6501*7000*9992
909 _a3220
999 _c2912
_d2912