000 00786nam a2200205 a 4500
005 20260112063254.0
020 _a9780765622617 (pbk. : alk. paper)
020 _a0765622610 (pbk. : alk. paper)
039 _a202109271556
_bstaff
_c201302151629
_d staff
_c201005310234
_d staff
_y 201005310233
_z staff
082 _a659.1
_bKEL [ Shelf 80]
100 _aKelley, Larry D.,
_d 1955-
245 _aCases in advertising management /
_cLarry D. Kelley and Donald W. Jugenheimer.
260 _aArmonk, N.Y. :
_bM.E. Sharpe,
_cc2009.
300 _axviii, 120 p. :
_bill. ;
_c24 cm.
650 _aAdvertising
_x Management
_v Case studies.
700 _aJugenheimer, Donald W.
991 _aVIRTUA40
991 _aVTLSSORT0080*0200*0201*0820*1000*2450*2600*3000*6500*7000*9992
909 _a2863
999 _c2659
_d2659