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005			20260112063221.0
020			_a0071441883 (pbk. : alk. paper)
020			_a0070600023
039			_a202110071523 _bstaff _c202110071523 _d staff _c201301180535 _d staff _c200907260311 _d staff _y 200907260310 _z staff
050			_a658.8342 _bSTI
082			_a658.8342 _bSTI [ Shelf 70 ]
100			_aStinnett, Bill.
245			_aThink like your customer : _ba winning strategy to maximize sales by understanding how and why your customers buy / _cBill Stinnett.
260			_aNew York : _bMcGraw-Hill, _cc2005.
300			_axxiv, 261 p. : _bill. ; _c23 cm.
505			_aWhy customers buy -- What customers think about -- What customers really want -- How customers perceive value and risk -- The cause and effect of business value -- The value of customer relationships -- How customers buy -- The sales process--redefined -- Anatomy of a buying decision -- Reverse-engineering the buying process -- Elevating the buying process -- Accelerating the buying process.
650			_aConsumer behavior.
650			_aSelling.
650			_aCustomer relations.
650			_aCustomer loyalty.
856			_Publisher description _u http://www.loc.gov/catdir/description/mh051/2004019679.html
856			_Contributor biographical information _u http://www.loc.gov/catdir/bios/mh051/2004019679.html
856			_Table of contents _u http://www.loc.gov/catdir/toc/ecip0422/2004019679.html
991			_aVIRTUA40
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909			_a247
999			_c240 _d240