| 000 | 00865nam a2200229 a 4500 | ||
|---|---|---|---|
| 005 | 20260112063250.0 | ||
| 020 | _a9788126509133 | ||
| 039 |
_a202110071210 _bstaff _c201301150339 _d staff _c201003290130 _d staff _y 201003290128 _z staff |
||
| 050 |
_a658.812 _bKUM |
||
| 082 |
_a658.812 _bKUM [ Shelf 69 ] |
||
| 100 |
_aKumar, V., _d 1957- |
||
| 245 |
_aCustomer relationship management : _ba database approach / _cV. Kumar, Werner J. Reinartz. |
||
| 260 |
_aHoboken, N.J. : _bWiley, _cc2006. |
||
| 300 |
_axxiv, 323 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aCustomer relations _x Management. |
||
| 650 |
_aCustomer relations _x Data processing. |
||
| 700 | _aReinartz, Werner J. | ||
| 991 | _aVIRTUA40 | ||
| 991 | _aVTLSSORT0080*0200*0500*0820*1000*2450*2600*3000*5040*6500*6501*7000*9992 | ||
| 909 | _a2467 | ||
| 999 |
_c2357 _d2357 |
||