000			01279nam a2200241 a 4500
005			20260112063248.0
020			_a9780137152223
039			_a202111101217 _bstaff _c202011051218 _d staff _c201704191026 _d staff _c201308061302 _d staff _y 201003052322 _z staff
050			_a658.872 _bSHI
082			_a658.872 _bSHI [ Shelf 5 ]
100			_aShih, Clara Chung-wai.
245			_aThe Facebook era : _btapping online social networks to build better products, reach new audiences, and sell more stuff / _cClara Shih.
260			_aBoston : _bPrentice Hall, _cc2009.
300			_axiv, 236 p. : _bill., map ; _c23 cm.
500			_aIncludes index.
505			_aThe fourth revolution -- The evolution of digital media -- Social capital from networking online -- Social sales -- Social network marketing -- Social innovation -- Social recruiting -- Engage your customers -- Get your message across -- Build and manage your relationships -- Corporate governance and strategy -- The future of social business.
630			_aFacebook (Electronic resource)
650			_aBusiness enterprises _x Computer networks.
650			_aOnline social networks.
991			_aVIRTUA40
991			_aVTLSSORT0080*0200*0500*0820*1000*2450*2600*3000*5000*5050*6300*6500*6501*9992
909			_a2340
999			_c2243 _d2243