| 000 | 00829nam a2200217 a 4500 | ||
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| 005 | 20260112063248.0 | ||
| 020 | _a9780749442415 | ||
| 039 |
_a202110071230 _bstaff _c201301150424 _d staff _c201003050558 _d staff _y 201003050556 _z staff |
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| 050 |
_a658.812 _bNEW |
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| 082 |
_a658.812 _bNEW [Shelf 69 ] |
||
| 100 |
_aNewell, Frederick, _d 1926- |
||
| 245 |
_aWhy CRM doesn't work : _bhow to win by letting customers manage the relationship / _cFrederick Newell. |
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| 250 | _a1st ed. | ||
| 260 |
_aPrinceton, N.J. : _bBloomberg Press, _cc2003. |
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| 300 |
_axvii, 263 p. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references (p. 243-254) and index. | ||
| 650 |
_aCustomer relations _x Management. |
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| 991 | _aVIRTUA40 | ||
| 991 | _aVTLSSORT0080*0200*0500*0820*1000*2450*2500*2600*3000*5040*6500*9992 | ||
| 909 | _a2334 | ||
| 999 |
_c2237 _d2237 |
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