| 000 | 01133nam a2200253 a 4500 | ||
|---|---|---|---|
| 005 | 20260112063248.0 | ||
| 020 | _a9780749445317 | ||
| 039 |
_a202110081623 _bstaff _c201301210550 _d staff _c201301210549 _d staff _c201212050520 _d staff _y 201003030358 _z staff |
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| 050 |
_a659.1019 _bPLE |
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| 082 |
_a659.1019 _bPLE [ Shelf 72 ] |
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| 100 | _aDu Plessis, Erik. | ||
| 240 |
_aReclame en ons brein. _l English |
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| 245 |
_aThe advertised mind : _bgroundbreaking insights into how our brains respond to advertising / _cErik Du Plessis. |
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| 260 |
_aLondon ; _aPhiladelphia : _bKogan Page, _cc2008. |
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| 300 |
_axxiv, 232 p. : _bill. ; _c24 cm. |
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| 500 | _a"First published in Great Britain and the United States in 2005 by Millward Brown and Kogan Page Limited." | ||
| 504 | _aIncludes bibliographical references (p. [221]-226) and index. | ||
| 650 |
_aAdvertising _x Psychological aspects. |
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| 650 |
_aAdvertising _x Research. |
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| 650 |
_aHuman information processing _x Research. |
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| 991 | _aVIRTUA40 | ||
| 991 | _aVTLSSORT0080*0200*0500*0820*1000*2400*2450*2600*3000*5000*5040*6500*6501*6502*9992 | ||
| 909 | _a2307 | ||
| 999 |
_c2214 _d2214 |
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