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020 _a0070581593
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039 _a202110071251
_bstaff
_c201301170056
_d staff
_y 200907260048
_z staff
050 _a658.827
_bSEN
082 _a658.827
_bSEN [ Shelf 69 ]
100 _aSengupta, Subroto.
245 _aBrand positioning :
_bstrategies for competitive advantage /
_cSubroto Sengupta.
250 _a2nd ed.
260 _aNew Delhi :
_bTata McGraw-Hill,
_c2005.
300 _a297 p. ;
_c24 cm.
650 _aBranding.
650 _aBrand position.
991 _aVIRTUA40
991 _aVTLSSORT0080*0200*0201*0500*0820*1000*2450*2500*2600*3000*6500*6501*9992
909 _a226
999 _c219
_d219