000			01020nam a2200253 a 4500
005			20260112063246.0
020			_a9788175543728
039			_a202110081517 _bstaff _c201301210153 _d staff _c201002170717 _d staff _c201002170715 _d staff _y 201002170714 _z staff
050			_a658.872 _bBIR
082			_a658.872 _bBIR [ Shelf 71 ]
100			_aBird, Drayton.
245			_aCommonsense direct & digital marketing / _cDrayton Bird.
246			_aCommonsense direct and digital marketing
250			_a5th ed.
260			_aLondon ; _aPhiladelphia : _bKogan Page, _c2007.
300			_aviii, 434 p. : _bill. ; _c25 cm.
500			_a"Rev. ed. of: Commonsense direct marketing / Drayton Bird. 4th ed. London ; _aDover, N.H. : Kogan Page, 2000"--T.p. verso.
500			_aIncludes index.
650			_aDirect marketing.
700			_aBird, Drayton. _t Commonsense direct marketing.
991			_aVIRTUA40
991			_aVTLSSORT0080*0200*0500*0820*1000*2450*2460*2500*2600*3000*5000*5001*6500*7000*9992
909			_a2156
999			_c2087 _d2087