| 000 | 00863nam a2200217 a 4500 | ||
|---|---|---|---|
| 005 | 20260112063245.0 | ||
| 020 | _a9788120332652 | ||
| 039 |
_a202110071237 _bstaff _c201301180013 _d staff _c201005280237 _d staff _c201002022243 _d staff _y 201002022240 _z staff |
||
| 050 |
_a658.827 _bMAT |
||
| 082 |
_a658.827 _bMAT [ Shelf 69 ] |
||
| 100 | _aMathieson, Rick. | ||
| 245 |
_aBranding unbound : _bthe future of advertising, sales, and the brand experience in the wireless age / _cRick Mathieson. |
||
| 260 |
_aNew Delhi : _bPrentice Hall of India, _cc2005. |
||
| 300 |
_aix, 244 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. [213]-227) and index. | ||
| 650 | _aMobile commerce. | ||
| 650 | _aProduct management. | ||
| 991 | _aVIRTUA40 | ||
| 991 | _aVTLSSORT0080*0200*0500*0820*1000*2450*2600*3000*5040*6500*6501*9992 | ||
| 909 | _a2065 | ||
| 999 |
_c2004 _d2004 |
||