| 000 | 01112cam a22002654a 4500 | ||
|---|---|---|---|
| 005 | 20260112063220.0 | ||
| 020 | _a9780070667082 | ||
| 039 |
_a202110121639 _bstaff _c201301090339 _d staff _c200907250326 _d staff _y 200907250325 _z staff |
||
| 050 |
_a658.804 _bJOH |
||
| 082 |
_a658.804 _bJOH [ Shelf 68 ] |
||
| 100 | _aJohansson, Johny K. | ||
| 245 |
_aGlobal marketing : _bforeign entry, local marketing & global management / _cJohny K. Johansson. |
||
| 250 | _a4th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2006. |
||
| 300 |
_axvi, 647 p. : _bill. ; _c29 cm. |
||
| 440 | _aMcGraw-Hill/Irwin series in marketing | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | _aExport marketing. | ||
| 650 |
_aExport marketing _x Management. |
||
| 856 |
_Publisher description _u http://www.loc.gov/catdir/enhancements/fy0623/2005041505-d.html |
||
| 856 |
_Table of contents only _u http://www.loc.gov/catdir/enhancements/fy0623/2005041505-t.html |
||
| 991 | _aVIRTUA | ||
| 991 | _aVTLSSORT0080*0200*0500*0820*1000*2450*2500*2600*3000*4400*5040*6500*6501*8560*8561*9992 | ||
| 909 | _a183 | ||
| 999 |
_c176 _d176 |
||