000 00801nam a2200241 a 4500
005 20260112063242.0
020 _a9781403986276 (pbk.)
020 _a1403986274 (pbk.)
039 _a202110121405
_bstaff
_c201301090027
_d staff
_c200910120609
_d staff
_y 200910120607
_z staff
082 _a658.8
_bBAK [ Shelf 67 ]
100 _aBaker, Michael John.
245 _aMarketing strategy and management /
_cMichael J. Baker
250 _a4th ed.
260 _aNew York :
_bPalgrave Macmillan,
_c2007.
263 _a0705
300 _ap. cm.
504 _aIncludes bibliographical references and index.
650 _aMarketing
_x Management.
650 _aMarketing.
991 _aVIRTUA40
991 _aVTLSSORT0080*0200*0201*0820*1000*2450*2500*2600*2630*3000*5040*6500*6501*9992
909 _a1778
999 _c1747
_d1747