000 01031nam a2200265 a 4500
005 20260112063220.0
010 _a2004-007035
020 _a8131700556
039 _a202110121201
_bstaff
_c201301070416
_d staff
_c200907250149
_d staff
_y 200907250146
_z staff
050 _a658.8
_bMOH
082 _a658.8
_bMOH [ Shelf 66 ]
100 _aMohr, Jakki J.
245 _aMarketing of high-technology products and innovations /
_cJakki Mohr, Sanjit Sengupta, Stanley Slater.
250 _a2nd ed.
260 _aUpper Saddle River, N.J .:
_bPearson/Prentice Hall,
_cc2006.
300 _axx, 470 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 _aHigh technology industries
_x Marketing.
700 _aSengupta, Sanjit.
700 _aSlater, Stanley F.
856 _Table of contents
_u http://www.loc.gov/catdir/toc/ecip0416/2004007035.html
991 _aVIRTUA40
991 _aVTLSSORT0080*0100*0200*0500*0820*1000*2450*2500*2600*3000*5040*6500*7000*7001*8560*9992
909 _a162
999 _c155
_d155