000 01143nam a2200253 a 4500
005 20260112063238.0
020 _a8178295490 (India : pbk)
020 _a0761933549 (U.S. : pbk)
039 _a202109271555
_bstaff
_c202109271554
_d staff
_c201302151625
_d staff
_c200908080303
_d staff
_y 200908080302
_z staff
050 _a659.1
_bHAL
082 _a659.1
_bHAL [ Shelf 80]
100 _aHalve, Anand Bhaskar,
_d 1955-
245 _aPlanning for power advertising :
_ba user's manual for students and practitioners /
_cAnand Bhaskar Halve.
260 _aNew Delhi ;
_aThousand Oaks, Calif. ;
_aLondon :
_bResponse Books,
_c2005.
300 _a260 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. [253]) and index.
650 _aAdvertising.
650 _aAdvertising
_z India.
856 _Table of contents only
_u http://www.loc.gov/catdir/toc/ecip0515/2005019506.html
856 _Publisher description
_u http://www.loc.gov/catdir/enhancements/fy0658/2005019506-d.html
991 _aVIRTUA40
991 _aVTLSSORT0080*0200*0201*0500*0820*1000*2450*2600*3000*5040*6500*6501*8560*8561*9992
909 _a1490
999 _c1471
_d1471