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| 005 | 20260112063220.0 | ||
| 020 | _a9788131207635 | ||
| 039 |
_a202110121626 _bstaff _c201301090131 _d staff _c201101130625 _d staff _c200907250113 _d staff _y 200907250112 _z staff |
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| 050 |
_a658.802 _bMcD |
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| 082 |
_a658.802 _bMcD [ Shelf 67 ] |
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| 100 | _aMcDonald, Malcolm. | ||
| 245 |
_aMarket segmentation : _bhow to do it, how to profit from it / _cMalcolm McDonald and Ian Dunbar. |
||
| 250 | _a[3rd ed.]. | ||
| 260 |
_aOxford ; _aMA : _bElsevier/Butterworth-Heinemann, _c2004. |
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| 300 |
_axxv, 465 p. : _bcol. ill. ; _c25 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | _aMarket segmentation. | ||
| 700 |
_aDunbar, Ian, _d 1951- |
||
| 856 |
_Publisher description _u http://www.loc.gov/catdir/enhancements/fy0627/2005357185-d.html |
||
| 856 |
_Table of contents only _u http://www.loc.gov/catdir/enhancements/fy0627/2005357185-t.html |
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| 991 | _aVIRTUA | ||
| 991 | _aVTLSSORT0080*0200*0500*0820*1000*2450*2500*2600*3000*5040*6500*7000*8560*8561*9992 | ||
| 909 | _a154 | ||
| 999 |
_c147 _d147 |
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