000 00940nam a2200241 a 4500
005 20260112063220.0
010 _a2008-004557
020 _a9780132336536 (pbk. : alk. paper)
020 _a0132336537 (pbk. : alk. paper)
039 _a202110121337
_bstaff
_c201301070005
_d staff
_c201301070005
_d staff
_c200907250007
_d staff
_y 200907250006
_z staff
050 _a658.8
_bBES
082 _a658.8
_bBES [ Shelf 67 ]
100 _aBest, Roger J.
245 _aMarket-based management :
_bstrategies for growing customer value and profitability /
_cRoger J. Best.
250 _a5th ed.
260 _aUpper Saddle River, N.J. :
_bPearson Prentice Hall,
_cc2009.
300 _axxvii, 545 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 _aMarketing
_x Management.
991 _aVIRTUA40
991 _aVTLSSORT0080*0100*0200*0201*0500*0820*1000*2450*2500*2600*3000*5040*6500*9992
909 _a138
999 _c131
_d131