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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. by

Schiffman, Leon G
Kanuk, Leslie Lazar
Wisenblit, Joseph

Edition: 10th ed.

Material type:

Text

Publication details: Upper Saddle River, N.J. : Pearson Education/Prentice Hall, c2010

Availability: Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8342 SCH [ Shelf 80].

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Consumer behavior / Leon G. Schiffman, Joe Wisenblit and S.Ramesh Kumar. by

Schiffman, Leon G
Wisenblit, Joseph
Kumar,Ramesh S

Edition: Twelfth edition.

Material type:

Text

New York, NY : Pearson, 2019

Availability: Items available for loan: Indian Institute Of Management, Shillong (14)Call number: 658.8342 SCH, ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8342 SCH.

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