Indian Institute Of Management, Shillong Search for 'su:{Consumers' preferences.}'

Aesthetics in marketing /

]]> By Baisya, Rajat K..
New Delhi ; | Thousand Oaks, Calif. : Response Books, 2008 .
313 p. ; , Includes index. 20 cm..
9780761935957 (paper back)

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Information, incentives and the economics of control /

]]> By Archibald, G. C., .
New York : Cambridge University Press, 2005 .
xv, 173 p. : 22 cm..
0521022797

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Authenticity : what consumers really want /

]]> By Gilmore, James H., .
Boston, Mass. : Harvard Business School Press, 2007 .
xiii, 299 p. : 25 cm..
9781591391456 (hardcover : alk. paper) | 1591391458

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Wired for survival : the rational (and irrational) choices we make, from the gas pump to terrorism /

]]> By Polski, Margaret M..
Upper Saddle River, N.J. : FT Press, 2009 .
x, 156 p. : 24 cm..
9788131726181

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Design and Implementation of a Marketing Strategy Improve the Brand Awareness and Visibility of Daily Dump /

By Agarwal, Nidhi (2011PGP027).
Shillong: Rajiv Gandhi Indian Institute of Management, 2012 .
40p.: 29cm..

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Study of Practice and Concept of Home Delivery of Milk /

By Phungshok, Kanmingam (2011PGP020).
Shillong: Rajiv Gandhi Indian Institute of Management, 2012 .
22p.: 29cm..

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Study of home delivery of milk /

By Bishnoi, Monika ( 2011PGP079).
Shillong: Rajiv Gandhi Indian Institute of Management, 2012 .
39p.: 29cm..

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Hooked : how to build habit-forming products /

]]> By Eyal, Nir..
New York, New York : Portfolio/Penguin, 2014 .
242 pages : 22 cm.
9780241184837

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