Indian Institute Of Management, Shillong Search for 'Provider:Kogan Page, c2004.'

Consumer insight : how to use data and market research to get closer to your customer /

]]> London ; | Sterling, Va. Kogan Page, c2004. .
xv, 288 p. : 24 cm..
0749444479

Brand lands, hot spots & cool spaces : welcome to the third place and the total marketing experience /

]]> By Mikunda, Christian..
London ; | Sterling, VA : Kogan Page, 2004 .
xviii, 221 p. , [16] p. of plates : , "First published in Germany in 2002 as Marketing spuren : Willkommen am dritten Ort"--Verso t.p. 25 cm..
9780749443320

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Brand royalty : how the world's top 100 brands thrive and survive /

]]> By Haig, Matt..
London ; | Sterling, Va. : Kogan Page, 2004 .
vi, 314 p. : 25 cm..
9780749444396

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Market intelligence : how and why organizations use market research /

]]> By Callingham, Martin..
London ; | Sterling, Va. : Kogan Page, 2004 .
viii, 223 p. ; 24 cm..
9780749443184

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