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41.
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Marketing Management / Philip Kotler, Kevin Lane Keller & Alexander Chernev by
Edition: Sixteenth edition.
Material type:  Text
Publication details: Chennai : Pearson Education, [2022]
Availability: Items available for loan: Indian Institute Of Management, Shillong (194)Call number: 658.8 KOT, ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8 KOT. Not available: Indian Institute Of Management, Shillong: Checked out (3).
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42.
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43.
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44.
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45.
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Rural marketing / Pradeep Kashyap ; [foreword by Jagdish N. Sheth]. by
Edition: 4thed.
Material type: Text
Publication details: Delhi : Pearson Education, 2012
Availability: Items available for loan: Indian Institute Of Management, Shillong (15)Call number: 658.8 KAS, ... Items available for reference: Indian Institute Of Management, Shillong: Not for loan (1)Call number: 658.8 KAS.
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