TY  - BOOK
AU  - Shajahan, S.
TI  - Services marketing: concepts, practices and cases from indian environment 
SN  - 8183183719
AV  - 658.8 SHA
U1  - 658.8 
PY  - 2005///
CY  - Mumbai
PB  - Himalaya publishing house
KW  - Service marketing
ER  -