Shajahan, S. Services marketing : concepts, practices and cases from indian environment / S. Shajahan. - 2nd ed. - Mumbai : Himalaya publishing house, 2005. - 358 p. ; 26 cm. ISBN: 8183183719 Subjects--Topical Terms: Service marketing. LC Class. No.: 658.8 / SHA Dewey Class. No.: 658.8 / SHA [ Shelf 80]