TY  - BOOK
AU  - Chowdhary, Nimit.
AU  - Chowdhary, Monika.
TI  - Textbook of marketing of services: the indian experience 
SN  - 140392760X
AV  - 658.8 CHO
U1  - 658.8 
PY  - 2005///
CY  - Delhi
PB  - Macmillan
KW  - Marketing service
ER  -