TY  - BOOK
AU  - Singh, Nirmal.
AU  - Thakur, Devendra.
TI  - Marketing principles and techniques
SN  - 8176294225
AV  - 658.804 SIN
U1  - 658.804 
PY  - 2003///
CY  - New Delhi
PB  - Deep and Deep publications
KW  - Marketing management
KW  - Marketing principles and technique
ER  -