TY  - BOOK
AU  - Mathur, U. C., 
TI  - International marketing management: text and cases 
SN  - 9780761936404 (paper back)
AV  - 658.84 MAT
U1  - 658.84 
PY  - 2008///
CY  - New Delhi ; , Thousand Oaks, Calif.
PB  - SAGE Publications
KW  - Export marketing
KW  -  Management
KW  -  India
KW  - International trade
N1  - Includes index
ER  -