TY  - BOOK
AU  - Chaston, Ian.
TI  - Knowledge-based marketing: the 21st century competitive edge 
SN  - 817829396X
AV  - 658.8 CHA
U1  - 658.8 
PY  - 2004///
CY  - London ; , Thousand Oaks, Calif.
PB  - SAGE Publications
KW  - Marketing
KW  -  Management
KW  - Knowledge management
N1  - Includes bibliographical references (p. 254-267) and index
UR  -  http://www.loc.gov/catdir/enhancements/fy0657/2003115423-d.html
UR  -  http://www.loc.gov/catdir/enhancements/fy0657/2003115423-t.html
ER  -