TY  - BOOK
AU  - Hutcheson, Graeme.
AU  - Moutinho, Luiz.
TI  - Statistical modeling for management
SN  - 0761970118 (hbk.)
AV  - 658.800151 HUT
U1  - 658.800151 
PY  - 2008///
CY  - London ; , Los Angeles
PB  - SAGE
KW  - Marketing
KW  -  Mathematical models
KW  -  Statistical methods
N1  - Includes bibliographical references (p. [223]-230) and index
ER  -