Johnson, Gerry.

Exploring corporate strategy / Gerry Johnson, Kevan Scholes, Richard Whittington. - 7th ed. - Harlow, England : New York : FT/Prentice Hall, 2006. - xxxvi, 1033 p. : col. ill. ; 27 cm.

Subtitle on cover: Text and cases. "Student access code" inserted. Includes bibliographical references and index.

8131719251


Business planning.
Strategic planning.
Business planning -- Case studies.
Strategic planning -- Case studies.

658.4012 / JOH

658.4012 / JOH [ Shelf 52 ]