Anderson, James C. <br/><br/>
Business market management :  understanding, creating, and delivering value / 
James C. Anderson, James A. Narus, Das Narayandas. 
 - 3rd ed. 
 - Upper Saddle River, N.J. :  Pearson Prentice Hall,  c2009. 
 - xxv, 470 p. :  col. ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9788131731635 
<br/><br/><label>LCCN: </label>2008-012486 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / AND