E-business and e-commerce management : strategy, implementation, and practice /
Ebusiness and ecommerce management
Dave Chaffey.
- Fifth edition
- Noida : Pearson , 2004.
- xxxi,733 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9789332511170
2003-060892
Electronic commerce. Business enterprises -- Computer networks.