TY  - BOOK
AU  - Mulvey, Paul.
AU  - McGoey, Kate.
AU  - Kupersmith, Kupe.
TI  - Business analysis for dummies
SN  - 9788126543793
U1  - 658.4012 
PY  - 2013///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Strategic planning
KW  - Business planning
KW  - Business analysts
N1  - Includes index; Introduction -- Getting started with business analysis -- The BA toolkit: tools, terms, and techniques -- Selling the plan and keeping it on track -- Achieving goals with business analysis -- The part of tens
ER  -