Mulvey, Paul.

Business analysis for dummies / by Paul Mulvey, Kate McGoey, and Kupe Kupersmith. - Hoboken, N.J. : John Wiley & Sons, c2013. - xiv, 364 p. : ill. ; 24 cm.

Includes index.

Introduction -- Getting started with business analysis -- The BA toolkit: tools, terms, and techniques -- Selling the plan and keeping it on track -- Achieving goals with business analysis -- The part of tens.

9788126543793

2013-937659

GBB311290 bnb

016270118 Uk


Strategic planning.
Business planning.
Business analysts.

658.4012 / MUL [ Shelf 51 ]