TY - BOOK AU - Dua, Rahul [2013PGP105] TI - Marketing Strategies for Increasing market Share of Ariel Matic and improving brand Perceptions of Ariel T2 - Summer Internship Report in partial fulfillment of the requirements for the award of the Post graduate Diploma in Management 2013 -2015 U1 - 658.8 PY - 2015/// CY - Shillong PB - Rajiv Gandhi Indian Institute of Management KW - M arketing - KW - Management KW - Strategies ER -