TY  - BOOK
AU  - Tomar, Shashank Singh (2012PGP091)
TI  - Impact of Britannia: Jugalbandi wholesale loyalty program on Bihar 
T2  - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2012-2014)
U1  - 658.8342 
PY  - 2014///
CY  - Shillong
PB  - Rajiv Gandhi Indian Institute of Management
KW  - Consumer behavior
KW  - Market surveys
KW  - Britannia
ER  -