Hemanth, Kattamuri (2012PGP044) <br/><br/>
Digital media strategy - Marketing of B2B, B2C offerings and strategic alliances / 
Kattamuri Hemanth 
 - Shillong:  Rajiv Gandhi Indian Institute of Management,  2014 
 - 46p. :  29cm 
 - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2012-2014) .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce -- Management<br/>Internet marketing<br/>Industrial marketing<br/>Business enterprises -- Computer networks
<br/><br/><label>Dewey Class. No.: </label>658.84  / HEM