TY  - BOOK
AU  - Lovett, John N.
TI  - Social media metrics secrets: do what you never thought possible with social media metrics 
SN  - 9788126532773
U1  - 302.30285 
PY  - 2011///
CY  - New Delhi
PB  - Wiley
KW  - Online social networks
KW  -  Case studies
ER  -