Maital, Shlomo. <br/><br/>
Innovation management :  strategies, concepts and tools for growth and profit / 
Shlomo Maital, D.V.R. Seshadri. 
 - New Delhi ;   Thousand Oaks :  Response Books,  2007. 
 - 491 p. :  ill. ;  24 cm. +    1 CD-ROM (4 3/4 in.) 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price- cost- value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : 'survival of the fittest' -- People, knowledge and machines : in search of a free lunch -- Scale and scope : scaling markets of one -- Learning curves are made, not born -- Where is the money? markets, demand and customer intimacy -- Calculating risks : decision-making in an uncertain world -- Competing by collaborating. 
<br/><br/><label>ISBN: </label>9780761935278 (paper back) 0761935274 (paper back) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations -- Management -- Case studies.<br/>Organizational change -- Case studies.<br/>Strategic planning -- Case studies.
<br/><br/><label>LC Class. No.: </label>658.4063  / MAI 
<br/><br/><label>Dewey Class. No.: </label>658.4063  / MAI [ Shelf 60 ]