TY  - BOOK
AU  - Aubuchon, Norbert.
TI  - The anatomy of persuasion
SN  - 8120333109
U1  - 658.4052 
PY  - 1997///
CY  - New York
PB  - Amacom
KW  - Persuasion (Psychology) in business
KW  - Persuasion (Rhetoric) in business
KW  - Selling
KW  - Leadership
N1  - Includes bibliographical references and index
ER  -