Lafley, A. G.  <br/><br/>
The game-changer :  how How every leader can drive innovation / 
A.G. Lafley & Ram Charan. 
 - New Delhi :  Portfolio Penguin,  c2008. 
 - xii, 336 p. :  ill. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>How and why innovation at Procter & Gamble changed its game -- What P&G's innovation transformation means for you -- The consumer is boss : the foundation of successful innovation -- Where to play, how to win : how goals and strategies achieve game-changing innovation -- Leveraging what you do best : revitalizing core strengths with innovation -- Organizing for innovation : building enabling structures -- Integrating innovation into your routine : from generating ideas to go to market -- Managing the risks of innovation -- Innovation is a team sport : courageous and connected culture -- The new job of the leader : innovation and growth -- How Jeff Immelt made innovation a way of life at GE. 
<br/><br/><label>ISBN: </label>9780143065173 0307381730 
<br/><br/><label>LCCN: </label>2007-046779 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Procter & Gamble Company.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Leadership.<br/>Management.<br/>Creative ability in business.<br/>Organizational effectiveness.<br/>Corporations -- Growth.
<br/><br/><label>LC Class. No.: </label>HD57.7  / .L34 2008 
<br/><br/><label>Dewey Class. No.: </label>658.4092  / LAF [ Shelf 61 ]