TY  - BOOK
AU  - Phogat,
TI  - Hisense: India Entry-Challenges, opportunities and way forward: A study of Consumer Electronics Market in India 
T2  - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate International Business (2012-2013)
U1  - 338.47621 
PY  - 2013///
CY  - Shillong
PB  - Rajiv Gandhi Indian Institute of Management
KW  - Electronic industries
KW  - Television
KW  -  Equipment and supplies
KW  - India
KW  - Consumer Behaviour
ER  -